The Story Behind the Story

A friend for 20+ years, our relationship with Bruce and his wife Kim started when Bruce was coming back into MLB for the second time, as manager of the San Diego Padres.

Boch doesn’t like to do anything half-assed.

He didn’t want to just win on the field, he wanted to be a great ambassador for the club and build a great relationship with the media and the community.

So, with a desire to become more well-rounded he connected with us.

A 20-Year Conversation

When we met Bruce in 1995 we were just finishing our book NUTS about how Herb Kelleher and his own band of misfits turned Southwest Airlines into the greatest success story in the history of commercial aviation.

Since then, we have been writing and speaking about irreverent leaders in unconventional companies who are blowing the doors off business-as-usual. In addition to our speaking engagements, we help executives tell a compelling story that defines their business as a cause and inspires people (employees and customers) to join a movement.

Two Perspectives—One Voice

We have worked with Bruce mostly behind the scenes as a sounding board to give him a different, “outside baseball” perspective.

Our dialogue has always focused on inspiring his players, building team chemistry, finding ways out of a funk, and taking the high road when handling tough questions from the media.

Bochy Ball blends two perspectives. One is from two thought leaders who travel the globe working with and learning from legendary leaders. The other is from a leader who has slowly and quietly built a legendary career.

Authorized? Yes But…

Bochy Ball is more than an authorized account of a storied franchise and the most successful active manager in the game. It reads like a dialogue between friends and colleagues—because that’s what it is.

So, when people ask, “How long did it take to do the research for Bochy Ball?” the answer is two and a half or 20 years depending on how you want to look at it.


I Want In!

Put me on the lineup card for:

Exclusive Content: Inside scoop on Boch and the Giants, business insights about doing EPIC work, and hacks for living an EPIC life.

Limited Giveaways: A chance to win FOUR awesome seats to a Giants game and GO ON THE FIELD to watch batting practice.

Special Offers: Find out how to get a Limited Edition canvas or copy of Bochy Ball signed by three-time World Champion Bruce Bochy.

Leadership and Change: Learn more about our speaking gigs, Bochy Ball Live, cranking up the volume on chemistry in your organization and bulk book orders.

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We will never share your contact info. But if Boch gets a little short in center field and thinks you have what it takes, you might get a call.